Le ‘marketing expérientiel’ vit sa deuxième jeunesse | RetailDetail

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Les magasins physiques possèdent de nombreux atouts, estime Gino Van Ossel de la Vlerick Business School. Pour illustrer ce propos la Vlerick Retail Platform du 12/9 sera consacrée au ‘marketing expérientiel’.

See on www.retaildetail.be

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